A minimalistic website design with touches of glitz and femininity is the way I LOVE to describe Ashley’s new website.

Ashley Kaylor Matchmaking

The goal: A website and digital brand with a modern and minimalistic feel – not at all cliche matchmaker (meaning no cupids, hearts, and pink arrows)! Check these goals off because this site looks spectacular.

Most of it is set on a white background with simplistic text and borders. The gold leaf touches – especially on main headlines – brings out the lux styling of the brand.

My favorite part: The gold leaf is used in only a few places. This makes it a great way to highlight the important things while not making the website gaudy or off-putting.

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